Miva Merchant: E-commerce Solutions to Grow Online
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Sanyo Components Direct

Sanyo Components Direct is a member of the Sanyo Group specializing in, and selling, laser Diodes directly to businesses. They recently decided to expand their operation to the web and chose Miva Merchant because of its enterprise level capabilities and ability to scale. Currently, they only sell a limited number of laser diodes but they plan to expand and sell their entire catalog of semiconductors and components online. We were given the task to create a simple but elegant site which breaks the mold of the plain, and sometimes boring, engineering and technically-focused websites. They wanted something which was easy on the eyes and also tied in the themes of nature and children throughout.

Contact: jjohnson@ssdusa.com

 

The Sanyo Components Direct Story

Quotes from Joel Johnson, Marketing Manager, Sanyo Components Direct


Why did you choose Miva Merchant?

Every time I asked for a change or update, I was afraid I would be told it wasn't in the original scope, would be extra etc. It never happened, the team just kept coming back until we got what we wanted.

What were you looking for in an online shopping cart system?

Fairly wide market acceptance and an independent developer network.

What do you believe is the greatest advantage of Miva Merchant?

I like the availability of third-party modules.

What other shopping carts did you consider and why was Miva Merchant better?

I don't remember now, but there were some very strong competitors; most of which had a fairly closed platform; we would have been forced to use one company for all dev aspects.

Sanyo Components Direct Store Stats:

  • Launch Date: June 2008
  • Products: We have about 30 products now, and will be expanding that slowly throughout the year.
  • Traffic: In our first actual week since launch we got about 800 visits.
  • Web Host: Hostasaurus
  • Store Development: We used Miva Merchant's Design Services.

Helping To Make Their Store A Success...

Below is a list of additional modules and tools that Sanyo Components Direct uses to enhance their Miva Merchant store. All of these are available now at MivaCentral.

2008/06/30


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Entries submitted are subject to review by the Miva Merchant Marketing department. Sites with cross-platform inconsistencies will not be featured (testing with older browsers back to Netscape 4.7). Merchants and/or webmasters with sites deemed feature-worthy will be contacted for info on their sites.